About this site
A field guide to what good looks like in modern GTM and enablement — and how to build it.
Frontier Revenue is a resource on modern go-to-market and enablement — what the function actually is, what "good" looks like now that AI has moved the bar, and how to build it. Take what's useful and leave the rest.
For CROs & revenue leaders
What to invest in — and the operating model that makes enablement actually move the number.
For heads of enablement
How to stand up and level up the function — the plays, the sequence, and the language to defend it.
For investors & operators
What good enablement looks like at each stage of growth — so you can tell a real function from a title.
Who's behind it
Taylor Scotto
12+ years in tech sales — building teams, leading GTM turnarounds, and steering orgs through hard change. Written from the operator's seat, not a content team's: the wins, the failed pilots, and the procurement reviews included.
Humans above the loop. Agents inside it.
Follow the work
New thinking on how enablement matures — as it publishes.
Everything here is open — nothing's behind a form. Follow on LinkedIn or read the latest report.
Frontier RevenueThe defining place to understand enablement’s next five years — and to find the people building it.Follow on LinkedIn →
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